Newcastle Brown Ale

1868

The original beer had an original gravity of 1060º and was 6.25 ABV, and it sold at a premium price of 9 shillings for a dozen pint bottles. Newcastle Brown Ale went into production at Tyne Brewery in 1927, with Newcastle Breweries having occupied the site since 1890, with brewing on the site dating back to 1868. The blue star logo was introduced to the Newcastle Brown Ale bottle in 1928, the year after the beer was launched.

1890

The original beer had an original gravity of 1060º and was 6.25 ABV, and it sold at a premium price of 9 shillings for a dozen pint bottles. Newcastle Brown Ale went into production at Tyne Brewery in 1927, with Newcastle Breweries having occupied the site since 1890, with brewing on the site dating back to 1868. The blue star logo was introduced to the Newcastle Brown Ale bottle in 1928, the year after the beer was launched.

1927

Newcastle Brown Ale is a brown ale, originally produced in Newcastle upon Tyne, now brewed by Heineken at the John Smiths Brewery in Tadcaster, North Yorkshire, and also for export at the Zoeterwoude Brewery in the Netherlands. Launched in 1927 by Colonel Jim Porter after three years of development, the 1960 merger of Newcastle Breweries with Scottish Brewers afforded the beer national distribution and sales peaked in the United Kingdom in the early 1970s.

1892, Burton upon Trent), a third-generation brewer at Newcastle Breweries, in 1927.

The original beer had an original gravity of 1060º and was 6.25 ABV, and it sold at a premium price of 9 shillings for a dozen pint bottles. Newcastle Brown Ale went into production at Tyne Brewery in 1927, with Newcastle Breweries having occupied the site since 1890, with brewing on the site dating back to 1868. The blue star logo was introduced to the Newcastle Brown Ale bottle in 1928, the year after the beer was launched.

1928

The original beer had an original gravity of 1060º and was 6.25 ABV, and it sold at a premium price of 9 shillings for a dozen pint bottles. Newcastle Brown Ale went into production at Tyne Brewery in 1927, with Newcastle Breweries having occupied the site since 1890, with brewing on the site dating back to 1868. The blue star logo was introduced to the Newcastle Brown Ale bottle in 1928, the year after the beer was launched.

1929

Also in 2007, a special 80th anniversary themed bottle was distributed. In 2013, Newcastle partnered with Taxi Magic to brew a Black Ale called Newcastle Cabbie as part of an Anti-Drunk Driving campaign. === Other Newcastle brands === Newcastle Exhibition is a draught pasteurised keg beer (4.3% ABV) first introduced in 1929 and commonly found around the Newcastle area. Newcastle Amber Ale (1032 OG) was a light ale available until the 1980s.

1960

Newcastle Brown Ale is a brown ale, originally produced in Newcastle upon Tyne, now brewed by Heineken at the John Smiths Brewery in Tadcaster, North Yorkshire, and also for export at the Zoeterwoude Brewery in the Netherlands. Launched in 1927 by Colonel Jim Porter after three years of development, the 1960 merger of Newcastle Breweries with Scottish Brewers afforded the beer national distribution and sales peaked in the United Kingdom in the early 1970s.

1970

Newcastle Brown Ale is a brown ale, originally produced in Newcastle upon Tyne, now brewed by Heineken at the John Smiths Brewery in Tadcaster, North Yorkshire, and also for export at the Zoeterwoude Brewery in the Netherlands. Launched in 1927 by Colonel Jim Porter after three years of development, the 1960 merger of Newcastle Breweries with Scottish Brewers afforded the beer national distribution and sales peaked in the United Kingdom in the early 1970s.

1980

The brand underwent a resurgence in the late 1980s and early 1990s with student unions selling the brand.

Also in 2007, a special 80th anniversary themed bottle was distributed. In 2013, Newcastle partnered with Taxi Magic to brew a Black Ale called Newcastle Cabbie as part of an Anti-Drunk Driving campaign. === Other Newcastle brands === Newcastle Exhibition is a draught pasteurised keg beer (4.3% ABV) first introduced in 1929 and commonly found around the Newcastle area. Newcastle Amber Ale (1032 OG) was a light ale available until the 1980s.

1990

The brand underwent a resurgence in the late 1980s and early 1990s with student unions selling the brand.

By the late 1990s, the beer was the most widely distributed alcoholic product in the UK.

1992

Its local provenance gave the brand an association with "hardy, working class traditions and values". Under the European Union Protected Geographical Status laws introduced in 1992, the name Newcastle Brown Ale was granted protected brand status in February 2000.

1999

This method was discontinued sometime before the brand was moved to Dunston. Newcastle Star was a strong bottled beer (7.5% ABV) available from 1999 to 2006. In 2010, Heineken USA launched Newcastle Summer Ale in bottles.

2000

By the 2000s, the majority of sales were in the United States, although it still sells 100 million bottles annually in the UK.

It is also popular in Canada, available on draught at many British-themed pubs. == Names and phrases == In 2000, the beer was renamed "Newcastle Brown" with the "Ale" being removed from the front label.

Its local provenance gave the brand an association with "hardy, working class traditions and values". Under the European Union Protected Geographical Status laws introduced in 1992, the name Newcastle Brown Ale was granted protected brand status in February 2000.

2001

In 2010, more than of the beer were sold in the United States, more than double the 2001 total.

2004

The older name was reinstated with no fanfare in 2004, when it was realised that the change had made no difference to sales. In the North East, Newcastle Brown Ale is often given the nickname "Dog", alluding to the British euphemism of seeing a man about a dog.

2005

Brewing moved in 2005 from Newcastle to Dunston, Tyne and Wear, in 2010 to Tadcaster, and in 2017 to the Heineken Brewery in Zoeterwoude, the Netherlands.

The purchase and consolidation at Dunston created the new brewing company, Newcastle Federation Breweries. The last production run of Brown Ale in Newcastle came off the Tyne Brewery line in May 2005.

At the time of brewing moving to Dunston in 2005, Newcastle Brown was being exported to 41 countries.

2006

This method was discontinued sometime before the brand was moved to Dunston. Newcastle Star was a strong bottled beer (7.5% ABV) available from 1999 to 2006. In 2010, Heineken USA launched Newcastle Summer Ale in bottles.

2007

Demolition of the former brewery began on 8 March 2007.

In late 2007 this was removed when brewing of the beer moved wholly away from its place of origin to Tadcaster in Yorkshire.

The brewery produced the special editions featuring Newcastle United's black and white stripes and Shearer's portrait, in exchange for a donation to Shearer's testimonial match, and they went on sale from 17 April that year. In 2007, a special edition was released to celebrate local rock band Maxïmo Park.

Also in 2007, a special 80th anniversary themed bottle was distributed. In 2013, Newcastle partnered with Taxi Magic to brew a Black Ale called Newcastle Cabbie as part of an Anti-Drunk Driving campaign. === Other Newcastle brands === Newcastle Exhibition is a draught pasteurised keg beer (4.3% ABV) first introduced in 1929 and commonly found around the Newcastle area. Newcastle Amber Ale (1032 OG) was a light ale available until the 1980s.

2010

Brewing moved in 2005 from Newcastle to Dunston, Tyne and Wear, in 2010 to Tadcaster, and in 2017 to the Heineken Brewery in Zoeterwoude, the Netherlands.

The plan to close the brewery by the end of May 2010 was confirmed on 21 April 2010. In 2015, it was announced that caramel colouring, which has been used since the beer was launched, would be removed from the beer for health reasons.

In 2010, more than of the beer were sold in the United States, more than double the 2001 total.

In April 2010, Heineken USA introduced the Wellington glass, branded as the "Geordie Schooner," for Newcastle Brown Ale consumers in America.

The company was obliged to make a formal application to cancel it. The closure of S&N's Dunston brewery in May 2010 left Camerons Brewery in Hartlepool as the only remaining significant volume brewery based in the North East of England. == Variations == === Special editions === When the Australian brewer Elders IXL launched a takeover bid for Scottish and Newcastle, locals of Newcastle began the "Keep Us on Top!" campaign.

This method was discontinued sometime before the brand was moved to Dunston. Newcastle Star was a strong bottled beer (7.5% ABV) available from 1999 to 2006. In 2010, Heineken USA launched Newcastle Summer Ale in bottles.

2011

In 2011, Heineken USA launched Newcastle Werewolf (fall ale) and Winter IPA.

2013

Also in 2007, a special 80th anniversary themed bottle was distributed. In 2013, Newcastle partnered with Taxi Magic to brew a Black Ale called Newcastle Cabbie as part of an Anti-Drunk Driving campaign. === Other Newcastle brands === Newcastle Exhibition is a draught pasteurised keg beer (4.3% ABV) first introduced in 1929 and commonly found around the Newcastle area. Newcastle Amber Ale (1032 OG) was a light ale available until the 1980s.

2015

The plan to close the brewery by the end of May 2010 was confirmed on 21 April 2010. In 2015, it was announced that caramel colouring, which has been used since the beer was launched, would be removed from the beer for health reasons.

2017

Brewing moved in 2005 from Newcastle to Dunston, Tyne and Wear, in 2010 to Tadcaster, and in 2017 to the Heineken Brewery in Zoeterwoude, the Netherlands.

Instead, roasted malt would be used to darken the beer. === Move to Zoeterwoude Brewery, the Netherlands === In 2017, Heineken announced that some production would move from the John Smith's Brewery, Tadcaster, to the Zoeterwoude Brewery in the Netherlands.

2019

As of March 2019, the brand is brewed by Lagunitas Brewing Company in Petaluma, California and Chicago, Illinois for the American market. Newcastle Brown Ale is perceived in the UK as a working-man's beer, with a long association with [industry], the traditional economic staple of the North East of England.

In the last half of 2019 the company started making a different version in America and ceased importing Brown Ale from Europe.

As of September 2019, Newcastle Brown Ale is still brewed in Tadcaster, Yorkshire for the UK and some EU markets, and also in Holland for the export market. == Production and distribution == Newcastle Brown Ale is brewed with pale malt and crystal malt.




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